Copywriter. Creative Co-Conspirator.
The Knot Concierge is a free service connecting engaged couples with their perfect wedding venue. The process begins with a quiz to learn more about their style, location, and budget.
The copy needed to be on brand and engaging to reduce drop-off rates and help couples feel excited (and less stressed) about the beginning of their wedding planning journey.
Purchase Flow with Error States
The Knot Wedding Planner App Onboarding
The Knot LookBook App Discover Feature
I wrote and produced Dreaming to Doing as part of a lead generation campaign. The content highlights productivity strategies, tips, and worksheets. Click to view.
Potential students download the Integrative Nutrition book and are entered into an email nurturing series.
Wahanda (now Treatwell) is a European beauty booking and deal website with a fun, cheeky brand voice.
